Web 3.0: How the Decentralized Web will Impact Digital & Content Marketing
The marketing world is standing on the edge of a new era, defined by transparency, decentralization, and public ownership. Is your business ready for Web3? Let’s find out.
Human-to-human (H2H) marketing insights, semi-regularly.
How to Run a Google Nonprofit Ads Grant
The Google Ads Grant program for nonprofits is a powerful tool to raise awareness, drive impact, and make your cause well-known worldwide. Here’s how to run a Google Ads Grant as a nonprofit.
How to do a Brand Audit: The Complete Guide
A brand audit removes the need for guesswork with valuable insights. Here’s a complete guide on how to do a brand audit.
Content Maintenance: How to Keep Your Old Blog Posts Evergreen
Content maintenance is usually low on the priority list, but without it, your content marketing strategy is incomplete. Find out how to ace this part of the content cycle, which is just as important as creating quality content.
The Beginner’s Guide to H2H Marketing For Growth
H2H (Human to Human) marketing: what is it? How do you go about it? Most importantly, why should you care? Here’s a detailed guide to get you started on one of the biggest shifts in the marketing ecosystem.
Sonic Branding: Why Your H2H Content Strategy Should Include Audio Blogging
Using audio alongside text in your blogs can make your content more accessible, effective, and human. Here’s how to make the most of sonic branding for your H2H content strategy.
Building Stronger Leadership Teams with Catherine Lethbridge from Workfacta
In this episode, Catherine Lethbridge, Head of Strategy and Marketing at Workfacta, lets us in on her innovative work at Workfacta and the product’s ability to create “management zen.”
How to Increase Email Open Rates with H2H Subject Lines
Are your email open rates underwhelming? These tips will help you gain customer trust so they open your emails today, and always.
The 10 Spiciest Reactions from UK Brands to Boris Johnson’s Resignation
From insulting waxworks to badly photoshopped chickens, the UK’s social media managers have truly outdone themselves with their response to the demise of Bojo.
How Visual Content Can Take Your H2H Marketing Strategy to the Next Level
Visual content is not just about displaying great designs. It’s an essential tool for elevating your human-to-human (H2H) marketing strategy.
Why We’re Moving to a Four-Day Work Week
Ever considered what it would be like to have every Friday off? The UK just kicked off its biggest four-day work week trial. Here’s why we became a part of it.
Marketing Moves: Is LinkedIn Creator Mode Right For Me?
Since March 2021, LinkedIn Creator Mode has helped users expand their reach and influence on the platform. Find out if it’s right for your brand.
If you like marketing to humans, this newsletter is for you.
