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Let’s elevate your brand with creativity and a human touch.

Branding That Connects and Elevates

Branding that’s as bold as you are. We’re here to craft visual stories that resonate deeply and uplift your brand’s essence. Let’s make your identity unforgettable. Together.

In-Depth Research and Analysis

We begin every branding project with a deep dive into your business, industry, competitors, and target audience to identify your brand’s unique value and positioning. This lays the foundation to build a brand that sets you apart.

Strategic Branding

Your brand should fit like a well-made suit. Through a series of workshops, we’ll develop your brand identity, positioning, and messaging so you can speak your audience’s language. From our initial research, we’ll create a brand that resonates with your target audiences, driving greater brand loyalty and more conversions.

UX Design

We don’t just build beautiful brands; we translate them into eye-catching websites that convert at scale. Users will love spending time on your website, with its intuitive pathways and navigation that make it easy for them to find what they’re looking for.

Brand Personality

Once we have created your new visual brand identity, we’ll work with you to develop tone-of-voice guidelines and brand personality. Whether your brand is an in-the-know friend or an authoritative expert, we’ll help you build a framework for engaging and communicating with customers.

Growth Strategy

We don’t just whip up a brand and then leave you high and dry — we design a content roadmap that will guide the next steps of your brand’s journey. With the insights from our initial research phase, we’ll craft a content plan that balances creativity with strategy.

The Process

Phase 1

Research and Analysis

Diving deep into what makes your audience tick.

Brilliant brands that leave a lasting impression don’t just happen by accident. They’re built on in-depth research and a deep understanding of your business, industry landscape, and target audience. In this phase, we’ll lay the foundations on which to build a brand that audiences trust.

Our approach to research leaves no stone unturned. We dive into internal and external stakeholder interviews to get familiar with your offerings and customers. We’ll also carry out competitor analysis, keyword research, and audit your current brand and assets.

What's Included

  • Stakeholder interviews and workshops
  • Market analysis
  • Audience research
  • Competitor analysis
  • Brand asset review
  • Keyword research
Phase 2

Brand Strategy Development

Uncovering your unique brand essence.

This is where we chisel away the rock to reveal the sculpture inside — a brand identity that reflects your values, purpose, and vision while resonating with your target audience. Through a series of workshops, we establish your brand’s positioning, messaging, and brand guidelines.

What's Included

  • Brand identity workshops
  • Brand positioning and messaging
  • Content strategy
  • Brand guidelines development
Phase 3

Designing Your Visual Identity

A look and feel that leave a lasting impression.

First impressions are everything! From the color scheme to typefaces and imagery, we’ll craft a visual identity that reflects your brand’s personality, tells your story, and evokes emotion in all the right ways, helping you build connections and win hearts and minds. 

It all starts with brand discovery workshops, after which our design team will present moodboards and logos for your feedback. Once we agree on a visual identity, they will select the typography and color palette that reflect your brand’s identity, and bring it all together in a brand guidelines document that you can refer back to.

What's Included

  • Brand discovery workshops
  • Mood board creation
  • Logo design & iterations
  • Typography & color palette selection
  • Imagery style guide
  • Brand identity guidelines document
Phase 4

User Experience (UX) Design

Making sense of the user journey.

A beautiful brand deserves a worthy website. Although we handle branding-only projects, our work really shines when our branding comes to life on your website. 

 In this phase, we dive deeper into your audience’s needs to create intuitive pathways and functional navigation for a website that’s both aesthetically pleasing and easy to navigate. We then carry out thorough user testing before the site goes live.

To learn more about this service, check out our website design service page.

What's Included

  • Research & discovery workshops
  • User persona development
  • Wireframing & prototyping
  • Visual design & brand integration
  • User testing & iteration
Phase 5

Growth Marketing

Crafting compelling content experiences.

Think of your brand identity as the icebreaker at the cocktail party: after the introductions, you’ll need to keep the conversation going — and that’s where your content strategy comes in.

What's Included

  • Content strategy development
  • Content planning, creation, production, & distribution
  • Performance monitoring & analysis

Give Your Brand a Makeover

Schedule a strategy session

Free. 30 mins. All about your brand.

Frequently Asked Questions

Short answer: Yes. Without branding, your business will lack the consistency needed to build brand awareness, increase trust, and get new customers.

Businesses evolve over time, and sometimes, they outgrow their old branding. While there’s no rule about how often you should refresh your branding, it’s something most businesses need to undergo every few years.

Of course! Whether you know what direction your brand is heading or need some help finding clarity, our team of brand strategists will develop a concept that aligns with your current offerings and goals.

We sure can! Helping you identify and develop your brand identity and personality

Branding is so much more than just a logo. It’s about providing customers with a seamless experience every time they interact with your brand — whether through your website, on social media, or out in the world.