Create briefs that empower agency partners and level up your campaigns. Download our Ebook here →

Human-to-human (H2H) marketing insights, semi-regularly.

9 H2H Christmas branding ideas for your holiday marketing campaign (+ free illustration pack)

Explore 9 H2H Christmas branding ideas to humanize your holiday marketing and boost sales. Download our illustration pack to get started!

Digital Marketing

5 min read

7 H2H Black Friday marketing ideas

Boost customer engagement this Thanksgiving with H2H marketing ideas focused on empathy, creativity, and genuine connection.

Digital Marketing

3 min read

Scaling edtech, fintech, and healthtech solutions responsibly

Explore how responsible innovation is shaping the future of education, finance and healthcare in this month’s Tech Can’t Save Us podcast round-up.

Edtech

4 min read

6 spookily effective H2H Halloween marketing campaign Ideas

Discover 6 H2H Halloween marketing ideas to boost engagement, build community, and drive sales. From UGC to gamification, these strategies are wickedly effective!

Content Marketing

3 min read

How would the Google antitrust lawsuit impact the digital marketing industry?

Google’s antitrust lawsuit keeps growing – but what does this mean for marketers? We look at what’s happened, happening, and what could happen in this blog.

Digital Marketing

3 min read

Back to School: How AI can be used in education

AI technologies are reshaping EdTech, but are we adopting them without enough oversight? In this piece, we discuss why a re-education in AI is critical.

Artificial Intelligence

0 min read

Cost Vs. ROI: How to measure the success of your marketing agency

When it comes to choosing a marketing agency, you want to get the most bang for your buck. Here, we look at what to look for to get the highest ROI.

Content Marketing

0 min read

B2B fintech marketing: the strategies and tactics for success

We explore what B2B fintech marketing is: what tactics, strategies, and goals can realistically set you up for success.

Fintech

5 min read

How we’d grow SoftCo

SoftCo is leading the way in streamlining business processes and compliance. We’re big fans of its mission – this is how we’d partner to help fuel its growth.

Growth Strategy

5 min read

B2B SaaS rebranding 101: How to get it right

Rebrand or refresh – what does it all mean? We go into why your B2B SaaS company could do with a rebrand and exactly how to nail your strategy in our guide.

Branding & Design

5 min read

How to market your SaaS platform to HR managers

Think you know your HR audience? Think again! In this guide, we share brand new insights from real life HR leaders about their marketing preferences and more.

Human Resources

4 min read

Why is accessibility important in web design?

Discover the importance of web accessibility and how it impacts users online, with tips on how to improve your site’s accessibility now.

Design

9 min read