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Human-to-human (H2H) marketing insights, semi-regularly.

10 Brand Workshop Exercises to Visualize Your Ideal Business

Brand workshops can make or break a business. Make sure you get it right at your next brand strategy meeting by trying out our favorite exercises.

Branding & Design

5 min read

The Future of Branding & Design with Danielle Clarke from Danielle Clarke Creative

This week, we welcome Danielle Clarke, Brand Designer & Marketing Consultant at Danielle Clarke Creative, where she shares her love of using design for good as well as helping businesses build stellar brands.

Branding & Design

2 min read

H2H Marketing: 5 Ways To Humanize Your Brand Strategy [+ Examples]

H2H marketing shouldn’t be a one-off campaign. It should be sewn into your core values. Here are 5 ways to start humanizing your brand today.

Branding & Design

5 min read

Creating Inclusive Podcasting with Imriel Morgan from Content is Queen

In this week’s episode, we welcome Imriel Morgan, CEO and founder of Content is Queen, who shares her passionate perspective on the up-and-coming podcast scene.

Content Marketing

2 min read

Christmas Branding: 9 Ways to Give Your Brand an H2H Seasonal Facelift

Christmas celebrations are often accompanied by brands making a final push towards achieving their annual goals. What’s not so celebratory is the approach some of them take—tactless, noisy campaigns that do more harm than good. Here are 9 effective, human-to-human ways you can give your brand a seasonal facelift.

Branding & Design

5 min read

Supercharging Digital Product Teams Using Emotional Intelligence with Trenton Moss from Team Sterka

This week, we’re joined by Trenton Moss, founder and lead coach of Team Sterka, where he shares his focus on supercharging digital product teams with emotional intelligence.

Culture

2 min read

Humanizing Marketing: Stop Convincing and Start Connecting

Humanizing marketing is about embracing your flaws. Here’s how to break the rules to surprise and resonate with people.

Content Marketing

5 min read

10 Brand Brief Examples from Companies that are Nailing it

A brand brief, also called a brand book or your brand guidelines, is the entire strategy of your brand—the crucial ‘why’ behind the way your brand looks and feels. These 10 companies have knocked their brand brief game out of the park.

Branding & Design

8 min read

Delving into Community-Led SaaS Growth with Arjay Ruggles from HomeRoom

This week, we welcome Arjay Ruggles, CEO of HomeRoom, and chat about the importance of sustainable, ethical community in driving growth for SaaS businesses.

Culture

1 min read

Reinventing Payroll Giving with Richard Packman from GoodPAYE

This week, we welcome Richard Packman, Managing Director at GoodPAYE, who shares his perspective on changing tech into a force for good.

Startups

2 min read

The Ideal Web3 Marketing Stack for Your Business

A marketing stack is a crucial tool for brands to build a dedicated community. Here’s how to build an effective Web3 marketing stack.

Digital Marketing

4 min read

Exploring a Customer-Led Approach to SaaS with Daniel Bakh from Fullview

This week, we welcome Daniel Bakh, Co-Founder and CEO at Fullview, and speak about humanizing SaaS to deliver amazing customer experiences.

H2H (Human-to-Human) Marketing

1 min read