Featuring Steven Puri, Founder & CEO of The Sukha Company
This week on Tech Can’t Save Us, host Paul David is joined by Steven Puri, founder and CEO of The Sukha Company. Steven has led a fascinating career, transitioning from a high-level studio executive and producer at major Hollywood studios like DreamWorks and Sony to raising $21 million in venture funding across three tech startups. Together, they explore how remote work has broken traditional productivity models and why “presenteeism” and surveillance software are failing strategies for modern leadership.
They discuss the foundational challenges of the digital age, where the business models of the highest market cap companies are designed to “steal your life” through behavioral engineering. Steven explains how The Sukha Company acts as an ally in this tug-of-war, helping knowledge workers like designers, developers, and writers reclaim their focus through a “work fitness” approach.
The conversation delves deep into the science of flow states, inspired by the seminal work of psychologist Mihai Csikszentmihalyi. Steven shares how Sukha facilitates these states by integrating distraction blocking through a smart assistant that gently checks in when users stray to non-productive websites or pick up their phones. The platform also features curated flow music and naturescapes, such as “Himalayan Dream Rain,” designed to help users enter deep work. Furthermore, the app optimizes task management by hiding overwhelming lists and focusing users on their top three goals to reduce cognitive load and paralysis.
Steven also offers a vision for the future of white-collar work, predicting that AI will change the workforce by automating routine “paper pushing” jobs and making high-level strategy more essential than ever. He suggests that the most successful leaders will be those who define work by outcomes and the quality of output rather than by time or place.
Find more about The Sukha Company here: https://thesukha.co
Follow Steven Puri here: https://www.linkedin.com/in/steven-puri/
